Getting started with LinkedIn Ads
If you’re a business that sells products or services to other businesses, you’re probably already aware of the awesome power…
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Paid Media
Our paid media agency has been perfecting the art of driving growth through ads for over 12 years. Read our tips and tricks.
Get Started with Google AdWords Labels
What are Google AdWords Labels? This relatively unused feature allows users to tag campaigns, ad groups, ads, and keywords with whatever label you deem useful to gain insights into account performance.
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Two engines are better than one: why you shouldn’t ignore Bing for paid search
It’s happened to all of us. You’re in the middle of building a digital advertising plan and someone asks: “what about Bing?” Indeed, with a lower cost per click and different user demographics, Bing may well be the ace up your sleeve.
Drive More E-commerce Sales with Google Shopping Ads
If you’re responsible for marketing an e-commerce site (and if you’re reading this blog, you probably are), you know that…
Your Branded Search Spend Is Probably Too High
Let’s get one thing straight: bidding on your own brand term in Google Ads isn’t a bad thing. But, if…
Why Display Advertising Works
With all the talk about measurable performance marketing, lead generation and social media advertising, it’s understandable that you could start…
Google AMPs up AdWords and the GDN
Faster is better, at least where mobile page loading time is concerned. In May, Google extended its Accelerated Mobile Pages…
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