The Power of Google and YouTube in the Shopping Journey
I’m always fascinated by how consumer behaviour evolves. And through the chaos, one thing remains constant: people want convenience, relevance,…
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Paid Media
Our paid media agency has been perfecting the art of driving growth through ads for over 12 years. Read our tips and tricks.
TikTok’s New Search Ads: A Game-Changer for Digital Advertising
TikTok just made a big move that could shake up how we think about search ads. They’ve announced Search Ads…
3 Reasons Why You Should Advertise on Disney+
Did you know that Connected TV (CTV) ads boast a remarkable 30% higher return on investment (ROI) compared to any…
Measuring Brand Perception and Awareness in the Digital Age with Brand Lift Studies
Brand perception is a combination of a consumer’s emotions, past encounters, and opinions toward a brand or product. It plays…
How To Advertise on Hulu
If you’re a business looking to target consumers in the United States, Hulu should be on your radar. As the…
How to Advertise on Prime Video: A Comprehensive Guide
With critically acclaimed TV series and blockbuster movies, Prime Video is a premier entertainment destination where brands can engage millions…
How To Leverage Programmatic to Expand Your Digital Marketing Reach
About the author: StackAdapt is a self-serve programmatic advertising platform used by North America’s most exceptional digital marketers. This state-of-the-art…
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