Automate (almost) everything with Google’s Universal App Campaigns
Get ready for ads that manage and optimize themselves. Google’s upgraded Universal App Campaigns are now available on all accounts (and for iOS apps).
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Digital Marketing
Read our digital marketing agency’s tips & tricks on different marketing strategies that help businesses grow online.
3 Huge PPC Trends for 2018 (and How to Adapt)
Get ready for some seismic shifts. Three trends — audience targeting, machine learning and voice search — are changing the way we manage paid search campaigns. Here’s how to adapt.
The Complete Guide to Tracking Social Media Like a Pro with Google Analytics
Never be intimidated by Analytics. We’re going to show you an easy to track your social media posts and campaigns using free Google Analytics tools.
We Tested Discovery Campaigns: Read Our Review
In May 2019, Google Ads launched a new campaign type: Discovery Campaigns. We had the chance to test this new…
Build Brand Awareness Effectively With Digital Marketing
Wouldn’t it be amazing if consumers who were in-market for your products or services would think of your brand first?…
What marketers need to know about Google Analytics 4
On October 14, 2020, Google released a wholesale revision of its analytics platform: Google Analytics 4. The current Google Analytics…
Advertising on Facebook and Google Is Getting More Expensive
If you are seeing an increase in CPM (cost per 1000 impressions) and CPC (cost per click) on Facebook and…
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