Is Keyword Research for Search Ads a Dying Art?
With all the recent AI developments, many day-to-day tasks in advertising have evolved and are now somewhat seemingly being replaced…
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Paid Media
Our paid media agency has been perfecting the art of driving growth through ads for over 12 years. Read our tips and tricks.
Finding The Sweet Spot: What Is a Good Ad Frequency?
Ad frequency is a critical component of any successful advertising campaign. It refers to the number of times an ad…
Setting Up Hubspot CRM and Marketing Hub
The Marketing Hub and CRM platform are two powerful tools from HubSpot, but you can only get out of them…
Our Thoughts On Google’s Performance Max Campaigns
In recent years, the automation of online advertising has become a fundamental part of the industry. Google is on a…
16 Pinterest Ads Best Practices
This article was updated in June 2025 Why Advertise on Pinterest? Pinterest is a one-of-a-kind social media platform. E-commerce retailers…
SEMPO 2007 Survey: Ends Feb 1
SEMPO’s 2007 State of Search Engine Marketing Survey is open for participation. This is an opportunity for everyone who uses…
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The Most Forgotten PPC Announcement of 2016: Apple Search Ads
Tis the season for the deluge of “year in review” blog posts. A lot of them have been listing the…
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