Digital Marketing | Bloom

Digital Marketing / September 15, 2008

Google Adwords Quality Score Updates Go Live in a Few Days

Yes, Google is once again refining the way advertisers’ Adwords quality scores are to be calculated. Here’s what you can expect to see...

Digital Marketing / November 11, 2008

5 Questions for Étienne Garbugli – Web Usability Expert at Kotsego

By Xurxo Vidal

This week I had the pleasure of interviewing Étienne Garbugli owner of Kotsego, a user-centered web design agency specializing in web usability design and testing, landing page optimizations and heuristic evaluations.

Digital Marketing / December 05, 2008

New in AdWords: More Control to Target iPhone Users & Other Mobile Devices with a Full Browser

By Xurxo Vidal

Today we noticed a new feature in our clients' AdWords accounts - the ability to choose if you want to display ads on mobile devices with full internet browser capability like the iPhone.

Digital Marketing / January 03, 2008

Happy Birthday Bloom! Hello Blog…

By Xurxo Vidal

It’s with great pleasure and pride that we celebrate Bloom’s one year anniversary today. To commemorate this milestone, we’d like…

Digital Marketing / January 26, 2009

New LinkedIn Group for PPC Pros in Canada

By Xurxo Vidal

In an attempt to make it easier for PPC professionals and aficionados from around Canada to connect with each other on LinkedIn, we recently launched a new LinkedIn group: PPC Pros Canada. This group facilitates discussions on cutting edge pay per click strategies, industry news, trends and insights by leveraging the tools that LinkedIn provides.