How to Write Great Responsive Search Ads (With Examples)
What Are Responsive Search Ads? Responsive search ads (RSAs) are a Google Ads format that automatically tests multiple combinations of…
Gabrielle Bellemare
Gabrielle (AKA Gab) is Bloom's very own Paid Media Training Specialist. She is in charge of training new bloomers as well as current bloomers on all paid media platforms as well as emerging platforms.
How Performance Max (PMAX) and Search Work Together
Performance Max (PMAX) campaigns often spark questions: Do they compete with my Search campaigns? Will they take over my keywords?…
DV360 vs Google Ads: Which Platform is Right for Your Marketing Strategy?
When it comes to running digital ad campaigns, Google Ads is often the first name that comes to mind. But…
A Deep Dive into Google’s Demand Gen Campaigns
Google recently launched Demand Gen campaigns, a new format aimed at driving interest, consideration, and action across its most visually…
The Power of Google and YouTube in the Shopping Journey
I’m always fascinated by how consumer behaviour evolves. And through the chaos, one thing remains constant: people want convenience, relevance,…
What You Missed on Google Ads in 2024 (and a Sneak Peek at 2025)
Google Ads likes to keep us on our toes, doesn’t it? And 2024 was no exception. With new features, URL…
TikTok’s New Search Ads: A Game-Changer for Digital Advertising
TikTok just made a big move that could shake up how we think about search ads. They’ve announced Search Ads…
At Bloom, we do one thing really well
We build very profitable campaigns.
It’s both very simple, and infinitely complex.
Some people call it magic. We call it digital marketing.
LETS WORK TOGETHER