What Are Core Web Vitals and Why Do I Need Them
Have you noticed a recent decrease in your website’s Google search rankings? Or maybe, after many timely efforts, you’re still…
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Lead Lifecycle Management: Choosing the right tactics for every step in the customer journey
While lead acquisition is probably the lead lifecycle event that marketing leaders think about most, it’s really just one part…
Our Agency’s Takeaways from Google Marketing Live 2022
On May 24th, 2022, Google hosted the Marketing Live event to share new best practices and their latest product innovations…
Crescita Selects Bloom as Lead Digital Commerce Partner
Crescita Skin Sciences Inc. (“Crescita” or the “Company”), a wholly owned subsidiary of Crescita Therapeutics Inc. (TSX: CTX) has selected…
11 Best Practices to Create Effective Video Ads in 2025
This article was updated in January 2025 Video advertising has been a part of our lives for decades thanks to…
Why Marketers Need to Start Integrating Facebook Conversions API
From tech company policies to government regulations, the digital ads ecosystem is constantly evolving. In 2015, the New Facebook Pixel…
How the Pandemic Influenced Email Marketing: A timeline story.
📍Pre-pandemic Prior to March 2020, email marketing trends in the e-commerce landscape were mainly geared towards hot topics like artificial…
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