Google AMPs up AdWords and the GDN
Faster is better, at least where mobile page loading time is concerned. In May, Google extended its Accelerated Mobile Pages…
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Paid Media
Our paid media agency has been perfecting the art of driving growth through ads for over 12 years. Read our tips and tricks.
Four Reasons Why Geo-Targeting Makes Paid Search Campaigns Bloom
If you are managing a nation-wide campaign, you may not immediately see the benefit of breaking your campaign into many,…
5 Copywriting Secrets to Improve Your Paid Search Clickthrough Rates
Your potential customers don’t see your keywords. They don’t see your metrics. And if they don’t click, they don’t see…
How to Stop Fretting About Your AdWords Quality Score
How much time do you spend worrying about your AdWords Quality Score? Hopefully, none. If you’re focused on giving your…
How content strategy can improve your Facebook Ad performance
People use Facebook to consume content. Yet Facebook advertisers are there to sell products and services. This disconnect is why many Facebook advertisers fail to succeed. Improve the performance of your Facebook ads by thinking about them the way a content strategist does.
5 ways to make your Google Shopping Ads better, faster, smarter
If you sell any kind of physical product online, you should already be running Google Shopping Ads. Yes, we’re being…
4 Tips for Creating Killer Display Ads
There is a fair amount of artistry behind creating great digital display ads. They need to stand out, without being…
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