Digital Marketing | Bloom

You’ve Set Up Website Tracking—Now What?

So, you’ve done the hard part. Your website tracking is in place, Google Analytics 4 (GA4) is firing correctly, and…

Managing a successful Google Ads account isn’t just about setting up campaigns and hoping for the best. To maximize your…

I’ve been working in marketing for over 15 years and… CPG marketing is a different beast. Here’s the reality: Competition is…

Picking a marketing agency is kind of a big deal. The right agency can help you grow, but the wrong…

Email marketing is a powerful tool, but when does it become too much? Striking the right balance between staying top-of-mind…

I’m always fascinated by how consumer behaviour evolves. And through the chaos, one thing remains constant: people want convenience, relevance,…

Google recently launched Demand Gen campaigns, a new format aimed at driving interest, consideration, and action across its most visually…