Introducing Polaris, Bloom’s Proprietary Media Mix Modeling Tool
Marketers Lack Confidence in their Data As companies rely more heavily on data-driven marketing strategies, it has become increasingly important…
Marketers Lack Confidence in their Data As companies rely more heavily on data-driven marketing strategies, it has become increasingly important…
It would be too easy if the digital marketing world wasn’t changing CONSTANTLY… right? If you’re not aware of it…
It’s done. After years of talking about it, Google Analytics 4 finally replaced Universal Analytics on July 1st, 2023. So,…
There’s a new kid on the block and it goes by the name Threads. While building a content strategy with…
What’s Law 25 again? Law 25 is a legislation that was first introduced in September 2022 in Quebec. It allows…
With so many different social media platforms, so many different types of content, so many competitors, and algorithms that are…
What are Dynamic Search Ads You know those regular search ads, right? They’re the ones where advertisers pick certain keywords…