You're browsing:
Digital Marketing
Read our digital marketing agency’s tips & tricks on different marketing strategies that help businesses grow online.
It’s kind of magic. Facebook is beta testing a new ad format that will feature products in stock at local brick and mortar retailers. Paired with better geo-targeting and a new store visits objective that relies on location services data, Facebook may well have found digital advertising’s holy grail.
The YouTube community has been abuzz with a lot of the top creators getting their videos delisted for monetization and…
Let’s check in. How are Expanded Text Ads performing for some of our client campaigns? We asked our PPC Specialists to report on what they’re seeing after the first few weeks of optimizing AdWords’ new format in various geographies and verticals.
Almost gone are the days when you have to make multiple display creatives to match every format and device on the internet. With responsive ads, AdWords introduces a one-size-fits-all tool to upload one creative that resizes based on device and format.
With Smart Bidding, Google applies its machine learning capabilities to campaign optimization. Save yourself time, and other good things like money by turning on Target CPA, Target ROAS or Enhanced CPC.
Who knew this summer was going to keep us so ridiculously busy? Google did. It seems AdWords is rolling out a new feature each and every week. The latest: a new site extension features your products and prices below mobile text ads.
There are Google Partners and there are Google Premier Partners. Learn the difference between the two. Thanks to blood, sweat, tears, and thousands of accumulated hours spent in the Adwords interface, Bloom now includes itself among the ranks of Google’s Premier Partners.
Sign up for The Shift Factor and get monthly insights on the bold moves top brands are making in marketing.
