Search Engine Marketing: From Small and Local to Big and Global
Whether your business is local, national or global, the numbers show that Search Engine Marketing (SEM) is the most profitable way to promote your business online. SEM, also known as paid search marketing, is the process of increasing your landing page traffic by advertising on search engines like Google Ads (Google Adwords) and Bing Ads. This digital marketing tactic has shown incredible results for both e-commerce brands and B2B companies.
Pay-per-click advertising on search engines has always been Bloom’s core strength. Over the years, our field of expertise evolved and grew, but, PPC advertising has a special place in our hearts. We are continuously perfecting the art of driving growth through efficient digital tactics on Google Ads (Adwords) and Bing Ads. Our proven SEM methodology focuses on an organized account structure, an effective bid strategy, highly engaging ad copies, a clear segmentation and a deep understanding of analytics.
Our best ROAS (Return on Ad Spend) correlate with a deep segmentation of search campaigns based on many factors such as intent and location. That way, we have tighter control over budgets and we can easily identify new opportunities.
Shopping Campaigns: a must for e-commerce
With years of experience working with many e-commerce clients, like Stokes, Lolë or Jennybird, we’ve rapidly developed knowledge of Google Shopping Ads. This type of ad campaign will show your product, its price, and description when high-intent shoppers are looking for a specific product. Google Shopping Campaigns are a must for any e-commerce brand looking to increase its revenue.
Our SEM agency works in close collaboration with digital specialists from Google and Bing to make sure we are always using best practices and incorporating innovations and betas in our tactics. Don’t miss your chance to work with a search engine marketing agency that knows how to maximize your spend with localized, highly targeted PPC search campaigns.
Make Your Business Bloom with:
Every search campaign starts with strong keyword research. Our tools allow us to identify the most performant keywords for your brand. We are optimizing that list by finding new keywords and excluding irrelevant ones.
Our PPC management team creates effective and imaginative advertising messages to improve your click-through rate and your conversion rate.
PPC CAMPAIGN MANAGEMENT
We’ll generate search engine traffic from Google and Bing with expertly managed advertising campaigns. We keep your account structure clean and simple to be able to identify potential problems or opportunities. Our management services include bid strategies, segmentation, A/B testing and constant optimizations.
SHOPPING ADS AND FEED OPTIMIZATION
List your products and product images on Google Shopping and in the Google search results. We optimize your product feed for the best search engine results.
MEASURING AND OPTIMIZING
We always start our campaign management mandates on the right foot with adequate conversion tracking in Google Ads, Google Analytics and other social media advertising platforms. Our data-focused team is then constantly optimizing and A/B testing your PPC campaigns to make sure you get the best ROI (return on investment).
See Bloom in action.
Get a proposal.
Ask us for a search engine marketing strategy tailored to your business and objectives.
You will see an increase in quality traffic and conversions.
From big brands, to start-ups, to small-and-medium-sized businesses, we’ve helped companies of every shape and size generate more results online.