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This week I had the pleasure of interviewing Étienne Garbugli owner of Kotsego, a user-centered web design agency specializing in web usability design and testing, landing page optimizations and heuristic evaluations.
If you're using AdWords Editor 6.5 to manage multiple accounts, you may have experienced some frustrations with the bugs discovered with the new Keyword Opportunities feature when loading an account as an MCC. Well, it's now fixed with the 6.5.1 update.
As announced on their AdWords blog yesterday, Google is now giving advertisers more insights into their AdWords campaigns by adding the ability to view campaign statistics for Google Search and Search Partners separately. It's about time!
With Canadians heading to the polls on October 14th, inspired by the energetic and dramatic US election race, I was wondering if our political parties in Canada have been influenced a bit by savvy Internet campaigns from our neighbors south of the border.
Yes, Google is once again refining the way advertisers’ Adwords quality scores are to be calculated. Here’s what you can expect to see...
Search volume data in Google's Keyword Tool? This is some cruel joke right? Nope, see for yourself...
We're proud to announce that Bloom is now an accredited BBB business. Given the high value we place on ethics, reliability and building a name that can be trusted in our industry, we felt that an accreditation by the Better Business Bureau would be a perfect fit for the way we do business.
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