Google Marketing Next: Shiny new tools to help you work smarter
Ready to play with some new planning, targeting, optimization and attribution tools in your Google accounts? We are. Read on…
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Google rolls out Smart display campaigns
It’s begun: display ads that manage themselves. The Google Display Network’s new Smart display campaigns adjust bids, find your audience and create ads… so you don’t have to.
PPC Fundamentals: Why bid on my brand keywords?
As an agency, we get many questions from clients about PPC practices and strategies. A recurring one is “Why should…
Google Quietly Removes AdWords Places of Interest
Some of you might have noticed that the AdWords’ Places of Interest option found under the “Location groups” section of Location targeting, has disappeared. No, it’s not a bug and no, you’re not losing your mind.
Coming soon to an account near you: the shiny new AdWords interface
Just like signs of spring, we’ve heard peeps and seen early signs of the rumoured new AdWords interface. Small business advertisers here and there are getting trial access to the Alpha prototype. Find out what they see...
Bloom recognised with Select Status in new expanded Bing Partner Program
As part of the expansion of the Bing Partner Program, Microsoft has named Bloom as one of a select group of top-performing partners to act as trusted advisors to their growing customer base for search advertising opportunities with the Bing Network.
Watch out for Automatic Call Extensions!
Whether you like it or not, Google is adding automatic call extensions to your AdWords account. The phone numbers are…
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