Hidden in Plain Sight – Advanced Mobile Targeting in Display Campaigns
Anyone who manages AdWords campaigns regularly knows that Google rolled out a major update this past July called Enhanced Campaigns.…
Anyone who manages AdWords campaigns regularly knows that Google rolled out a major update this past July called Enhanced Campaigns.…
What are Google AdWords Labels? This relatively unused feature allows users to tag campaigns, ad groups, ads, and keywords with whatever label you deem useful to gain insights into account performance.
Ever wonder what the most expensive PPC keywords are? Take a look at this infographic.
Remember the Google Search story "Parisian Love"? We decided to have a little fun with it ourselves and created a Bloom version of a PPC search story.
Find out how your quality score in Google AdWords helps determine what position your ad will appear in.
Launching a new PPC campaign? Here’s a way you can quickly boost your CTR and Quality Score initially while keeping traffic as targeted as possible and not blowing the bank.
How do you know if all your ads are actively running in your campaigns? Have they been disapproved for editorial or trademark violations? Find out using an often overlooked tool in Google AdWords - the Disapproved Ads Tool. This simple tool can quickly tell you when your ads stopped running and in which adgroups they stopped running in.