Why Personalization Is the Key to Better Email Engagement
If there’s one thing I’ve learned from working in email marketing, it’s this: people don’t want to feel like just…
If there’s one thing I’ve learned from working in email marketing, it’s this: people don’t want to feel like just…
When an email gets clipped, the recipient sees only part of your message, with a “View entire message” link at…
Email marketing is a powerful tool, but when does it become too much? Striking the right balance between staying top-of-mind…
The short answer: Yes, absolutely. And we have no doubt about it. While some may see it as outdated, email…
Email marketing is more than just sending promotional content—it’s about building lasting relationships with your audience. Just like in life,…
In October 2023, Google and Yahoo announced new sender requirements aimed at protecting recipients from unwanted emails. Fast forward to…