The Secrets To Higher Sales: Increasing AOV for Businesses
E-commerce has become a highly competitive industry, and one of the key metrics that online retailers track is the average…
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Digital Marketing
Read our digital marketing agency’s tips & tricks on different marketing strategies that help businesses grow online.
Navigating The Holiday Shopping Season During An Economic Downturn
Franz Fontaine, Vice President of Strategy at Bloom, recaps the content of this article in this video, explaining how ecommerce…
The Ultimate Guide to Consumer Insights
As a marketer, understanding your consumer base is crucial for creating successful marketing campaigns. You may be wondering what kind…
Measuring Brand Perception and Awareness in the Digital Age with Brand Lift Studies
Brand perception is a combination of a consumer’s emotions, past encounters, and opinions toward a brand or product. It plays…
Introducing Polaris, Bloom’s Proprietary Media Mix Modeling Tool
Marketers Lack Confidence in their Data As companies rely more heavily on data-driven marketing strategies, it has become increasingly important…
How to Advertise on Prime Video: A Comprehensive Guide
With critically acclaimed TV series and blockbuster movies, Prime Video is a premier entertainment destination where brands can engage millions…
2024 Holiday Marketing: Trends You Can’t Ignore
We’ve gathered data and insights from industry leaders like Google, Meta, Pinterest, Gartner, eMarketer, and Vericast to paint a clear…
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