Redesigning the Bloom office

by Martin Perron

We're working on a cool new project at Bloom: redesigning our work space! ATELIER_1064 We're excited to be working with the talented multi disciplinary design team at Atelier 1064 to redesign and redefine the Bloom office.

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Bloom’s Weekly Picks – Feb 07, 2014

by Elodie Dubrulle

The Superbowl is over and now it’s time to score a few touchdowns of your own. This week we’ve compiled a bunch of great reads, chalk-full of updates and strategies that will help you put your game plan into action. It’s game time!

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Bloom’s Weekly Picks – Jan 31, 2014

by Elodie Dubrulle

Whether you’re tuning into the Big Super Bowl game, just hanging around for the half time show featuring Bruno Mars and the Red Hot Chili Peppers or waiting to see what clever ads will be showcased, you’ll no doubt want to take a look at the following great reads to complement all the action.

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Bloom’s Weekly Picks – Jan 24, 2014

by Martin Perron

Inspired by our friends at Clix Marketing and their awesome weekly news & views, we're kicking off our own roundup version. Whether it's PPC, Adwords, Facebook, Search, Social, Digital, Marketing…we'll have it all for you. So kick back, enjoy the reads and stay tuned!

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We’ve moved! Bye bye suite 480, hello sweet 489

by Martin Perron

We're excited to have completed our move into our new office this week. After a few years in our previous office, we started reaching the limit of team members we can add before turning the foosball table into someone's desk. We moved into a bigger space that will give our team a bit more room to keep delivering awesome SEM campaigns and give us a bit more room to grow.

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Hidden in Plain Sight – Advanced Mobile Targeting in Display Campaigns

by Xurxo Vidal

Anyone who manages AdWords campaigns regularly knows that Google rolled out a major update this past July called Enhanced Campaigns. You probably also know that you can no longer target mobile devices, tablets and desktop/laptop computers individually in separate campaigns. Nor can you target specific mobile and tablet operating systems, device models or specific mobile carriers.

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