How to Collect and Prepare Your Marketing Data for Better Reporting
A beautiful dashboard means nothing if the data behind it can’t be trusted. Here’s what it really takes to turn…
Jay Arsenault
Jay Arsenault is a Senior Data Specialist at Bloom, specializing in transforming complex marketing data into actionable insights. With a focus on data accuracy, reporting, and analytics, he helps brands better understand their performance and make smarter, data-driven decisions.
Simple Guide to SEO on WordPress
WordPress, the backbone of +27,000,000 websites worldwide, is a content management system, or “CMS”, that allows anyone to create a…
The Complete Beginner’s Guide to Header Tag SEO
Whether you’ve got search engine optimization (SEO) in mind in the planning phase or in retrospect, it’s never a bad…
Making Technical SEO Vibe with Clients
This week, we’re peeling back the curtain a little bit on the state of technical SEO in an agency setting.…
WordCamp Montreal 2018 for Those that Missed it
What is WordCamp? WordCamps are community hosted events that welcome business professionals to come together, share their ideas, and collectively…
How to Define Data-Driven Buyer Personas that Produce Results
What are buyer personas? How do you create and apply them to your digital and content marketing projects? We’ll show you how to create your personas, and how to use them.
Best SEO copywriting guidelines to follow
SEO is changing. Today there are hundreds of ranking factors that decide which pages will rise to the top. Many of these factors help engines prioritize content that humans actually like. With this in mind, here are our SEO copywriting best practices for 2018.
At Bloom, we do one thing really well
We build very profitable campaigns.
It’s both very simple, and infinitely complex.
Some people call it magic. We call it digital marketing.
LETS WORK TOGETHER