Make it Bloom!

When we had our Bloom logo designed a few years back, we expected to see it on our website, business cards, letterheads, t-shirts, office door but who would have thought that we’d see it on the wall of an art gallery?

Fresh off the celebration of the holidays and the New Year, this time of the year marks a really important date for us at Bloom – our birthday! It’s with great pleasure that we celebrate Bloom’s second anniversary today.

Google has quietly released AdWords Editor 7.0 this morning which includes new and long overdue features such as First Page Bid Estimates and Quality Score. Learn how to take action by using 2 quick Advanced filters to spot problems.

We had the pleasure of interviewing Anne Charlotte Riley of A.C. Riley Communications. Charlotte is a master wordsmith who excels at delivering optimized online content that is both people and search engine friendly.

If you’re using AdWords Editor 6.5 to manage multiple accounts, you may have experienced some frustrations with the bugs discovered with the new Keyword Opportunities feature when loading an account as an MCC. Well, it’s now fixed with the 6.5.1 update.

As announced on their AdWords blog yesterday, Google is now giving advertisers more insights into their AdWords campaigns by adding the ability to view campaign statistics for Google Search and Search Partners separately. It’s about time!